Features — WhatsApp, AI, rules and forms working on the same project.

The 30 features that change day-to-day work the most, explained in one line. None is locked by plan: in the free trial you use everything.

The main features

What Olie does for your operation.

WhatsApp and customer service

Official and unofficial WhatsApp

Native connection to the official WhatsApp Business API or another way. Up to 5 numbers included in the Partner role.

Public forms that take action

The website form creates the project in the right funnel and the answers are already linked to it.

Conversations kept in the company

Every message stays in the project, with date and time. Whoever leaves the company doesn't take the history.

Approval via WhatsApp

The director replies on WhatsApp, with free text, a button or a form, and the project moves on its own.

Messages on the right date

Reminders, confirmations and payment requests go out on their own, with nobody remembering to send them.

Automatic distribution

The new contact goes to the person drawn, with nobody deciding by hand.

Artificial intelligence

AI agents that work

They serve customers, analyze information, write documents and make decisions at the step where you place them.

More than 450 AI models

OpenAI, Anthropic, Gemini, Grok and others. You choose each agent's model.

Official ChatGPT plugin

Ask ChatGPT "how is project 412 going?" and get the answer. It also works with Claude.

The cost of each AI answer

Each run shows how much it cost. Prepaid credits, no surprise invoice.

AI with a safety route

If the agent can't do it, the project goes to a person to take over.

Agent pipeline

One agent qualifies, another writes, another classifies. Each at its own step.

Rules and process

Rules that lock the step

The project doesn't move forward if what was agreed wasn't done. Not even the owner skips it.

Deadlines that chase on their own

Past the deadline, Olie alerts whoever needs to act and then the manager.

Automations without coding

When X happens, if Y, then do Z. All built with blocks.

The answer decides the route

What the person answered sets the customer type, the priority and who the project goes to.

Training inside the step

Video and checklist open right when it's time to do the task. Whoever joined yesterday does it right today.

One project, several areas

The same project goes through sales, finance and operations without being duplicated.

Management and control

Timesheet with play on the card

How long each step took and how much it cost, per person and per project.

Live goals

The goal scoreboard updates on its own, period by period.

Project lifecycle

Where the project is in each funnel and who moved it from one step to another.

Real revenue forecast

The forecast weighs each deal's step, instead of adding everything up as closed.

Organized internal requests

Each person sees only what they can request, and the request lands in the right area's funnel.

Chat and mentions in the project

The team's conversation stays in the project, instead of internal email.

Integrations and security

Open API and webhooks

Connect to the ERP and other systems. Zapier, Make and n8n also connect.

Ready-made templates

Start with your industry's funnel already built and adjust it your way.

Bring what you already have

Spreadsheet import and migration from another tool in minutes.

Each person sees what they need

Permission by role and by funnel. Cost and revenue have a double lock.

Data stored in Brazil

Servers in São Paulo, daily backup and second-factor access.

On mobile and desktop

Works in the browser. Part of the team can work through WhatsApp only.

Automations

How do automations work at Olie?

Every automation is when + if + then. You build it with blocks, without coding.

Choose what triggers it, set the condition and tell Olie what to do. An automation can call another, up to 5 levels deep, and each run is recorded.

8triggers
4conditions
23actions
+6 mipossibilities
Proposal approvedActive
WHEN

The project enters the Proposal approved step

IF

Value greater than R$ 10.000

Contract field filled in

THEN

Sends a welcome WhatsApp to the customer

Creates the project in the Finance funnel

Notifies the sales director

Ran 1 min ago Level 1 of 5 Record saved
AI agents

What is an AI agent at Olie?

An agent is an AI specialist stationed at a step of the process.

It reads the project, does the task and saves the result in a field. Put several in sequence and you have an agent pipeline: the operation becomes an agentic environment, where one qualifies, another writes and another reviews.

  • One provider per agent. OpenAI on one, Anthropic on another, Gemini on a third, without a subscription for each provider.
  • The cost of each run. Model, input, output and amount go into the statement.
  • A person takes over if it fails. The project goes to human review.
Pipeline: sales proposal3 agents
  1. 1
    QualifierReads the WhatsApp conversation and fills in the customer profile
    OpenAIR$ 0,03
  2. 2
    WriterWrites the proposal with the form data
    AnthropicR$ 0,09
  3. 3
    ReviewerChecks price, deadline and clauses before sending
    Geminirunning…
  4. Human reviewOnly steps in if an agent fails
A single credit balance Total cost R$ 0,12
The card

How does a card work at Olie?

A card is anything that needs to move forward: a lead, a ticket, a request, a WhatsApp conversation or a whole project.

The same card goes through several funnels without being duplicated: sales closes, finance invoices, operations delivers, with the same code and the whole history.

  • One card, several funnels. Each area sees the card at its own step, without copying anything.
  • The type changes, the card doesn't. The automation turns the conversation into a lead and the lead into a project: the funnel, tag and owner change; the name and code stay.
  • Children, grandchildren and great-grandchildren. The project generates quotes, which generate purchase orders, which generate invoices. At each level, as many as you need. The parent only closes when all of them finish.
  • A tag that calls another area. The “legal” tag takes the card to the legal funnel.
Card type in the funnel
Funnel OperationsProject
Store 12 Expansion · Rede AuroraJV Assigned to João Vitor
PD‑2847

Automation: payment approved → became an implementation project

Goes through 3 funnels, same code
  1. Sales
  2. Finance
  3. Operations
Children · Quotes
  • PO‑3451Furniture done
  • PO‑3452Lighting in progress
  • + as many as you need
Grandchildren · Purchase orders
  • PC‑2853Counters and shelves in progress
  • PC‑2854Light fixtures waiting
  • + as many as you need
Great-grandchildren · Invoices
  • NF‑7805Counters and shelves waiting
  • + as many as you need
Agentic environment

AI agents working as a team, inside the process.

An agentic environment is when several AI agents work together, by the rules: each one knows what to do, at which step, with which information and how far it can go.

At Olie, the agents share the same project. They read the conversation, the forms and the files, save the result in a field and hand over to the next one. The automation decides who steps in and in what order, the person approves where the decision calls for a human, and each step is recorded.

  • Shared context. What one agent saves, the next one reads. Nobody copies and pastes between tools.
  • The rule coordinates. Triggers and conditions choose which agent acts, in what order and when to call a person.
  • Protected permissions and prompt. The agent only does what you allowed, and the team doesn't see the prompt or the model.
  • The cost of each step. Model, tokens, input, output and amount of each run in the statement.
  • Your ChatGPT or Claude alongside. Through MCP, the assistant you already use queries and acts on Olie.
Order PD‑1041 · Construtora Alfadone
Project context, read by all
Conversation Qualification proposal‑v1.pdf History
  1. WhatsApp message“I want a quote for 40 solar panels.”
    trigger
  2. Reception agentClassifies the intent: quote, large account
    R$ 0,01
  3. Qualifier agentReads the conversation and fills in the form: score 8
    R$ 0,03
  4. RuleScore ≥ 7: moves to Proposal and calls the writer
    automation
  5. Writer agentWrites the proposal with the form data
    R$ 0,09
  6. Director approvesReplies “ok” on WhatsApp; the approval goes to the log
    person
  7. Follow-up agentSends the proposal and gets back to the customer in 2 days
    R$ 0,01
4 agents, 1 person, 1 rule Total cost R$ 0,14 Statement for each run

An operating system that absorbs your company's applications.

CRM, customer service, AI agents, projects and approvals in the same place. An All-in-One platform.
Try everything for 30 days, no card.

CRM AI agents Sales management WhatsApp support Service Desk
Project management Approvals Proposals and contracts
Recruitment and selection People management Knowledge management
Rules engine Decision engine Automations Customer Success LLM orchestration
Olie Flow AI

Zero rework · Standardized execution · Full traceability · Native governance · Automatic metrics · Auditing · Predictable growth · Antifragility

Updated on · Source: Olie Flow AI technical knowledge base

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